CONTENT

Thought leadership

Our content professionals turn busy experts into acknowledged thought leaders. Our team of editorial specialists and former journalists work with captains of industry and finance to craft and deliver speeches, comment articles, reports and research.

Corporate publishing
We produce bespoke corporate literature, annual reports and client publications for major companies and institutions. We bring together world-leading editors, journalists, designers, data visualisation experts and publishers to produce prestige literature and printed publications.
Investor reporting
We help companies craft their messaging and perfect their presentation when communicating with investors and analysts. We support listed companies in planning and presenting results, investment fund managers on how to convey their ownership approach to LPs, and portfolio companies on how to present themselves in advance of an exit.
Digital
We develop, implement and maintain websites for clients across a range of sectors; and we manage their digital presence, ensuring that their market positioning is fully optimised across their prioritised digital platforms.
AV
We produce both podcasts and video for our clients, managing the process from end-to-end. Outputs include live discussion, talking heads and documentaries. Our involvement is end-to-end, from concept, scripting and filming through to the final product. Clients in the investment industry can also use our proprietary podcast platform, Fund Shack.

CREATIVE

Brand audit
Understanding a client’s specific market position, differentiating features and culture are essential to delivering a pitch-perfect brand. We carry out an extensive brand audit; collaborative sessions, plus an internal and external perception survey to provide a comprehensive basis for project fulfilment.
Brand strategy
We believe that every business deserves world-class branding and design that is perfectly suited to their culture, style and the value they create. We project manage the delivery of visual branding across collateral including websites, stationery, physical office signage, exhibition materials and all other elements of visual brand communications.
Visual storytelling
We are expert in conveying complex topics simply. An intelligent and creative use of graphics is a critical aspect of this. Our Creative team develops infographics, dynamic data visualisations and animations, photographic styles and imagery that perfectly complement your brand strategy, tell your story and convey your technical capabilities.
Messaging
The right words and phrases work seamlessly with the visual approach, reinforcing the brand, while carefully articulating culture, differentiation, style and value. Our team of editorial consultants and former journalists work with clients to ensure your messaging is word-perfect, and to apply this to your collateral and Style Guide.

CONSULTING

Campaign strategy
Whatever your marketing goals, our senior strategists will work with you to devise a campaign strategy with clear measurable goals that we can help you to deliver.
Media planning
We help you achieve the highest possible ROI on your media buying and advertising expenditure. We are expert at devising customised strategies for complex and targeted outreach programmes. We offer an end-to-end service, from research through to acquisition of media placements.
Earned outreach
Our editors and former journalists are expert in finding the right angles and presentation to help your content attract third-party coverage in order to amplify your message. Contact us to find out more.
Paid social
As part of our campaign management, we provide full-service management of your paid-for social media presence.
Reporting
We compile and present regular marketing KPIs that tell the story at-a-glance, in detail and that is board-room ready.
To top
LB Logo Animated 04

Your expertise, scaled

© Linear B Media. All rights reserved.